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Rick Levine

Rick Levine

Business and Technology Instructor


Rick Levine, President of ICEBOX Music, is a long-time music industry expert, entrepreneur, singer/songwriter, publisher, guitarist and recording artist. Rick’s career in music started on the New Jersey Shore in the mid-eighties with a stint as promotions director and on-air personality for WHTG AM/FM, broadcasting to the New York City market. Rick moved to Toronto in the early 1990’s.

Hebholds a place as one of the pioneer broadcasters on Canada's first internet radio station, Virtually Canadian. He created the internet music and gab fest, Ricko Talks to the World, inspired by Marshall McLuhan.

He is also one of the founders of the acoustic guitar duo, Fridge Magnets, performing hundreds of times over 12 years including at the Canadian Film Centre, the McMichael Gallery in Kleinburg and Breakfast Television.

Levine established ICEBOX Music in 2000 to manage Fridge Magnet’s business affairs, taking on the roles of music producer, publicist, promotions, public relations and marketing. He negotiated exclusive CD distribution rights with GTA Chapters and Indigo bookstores.

ICEBOX Music began its publishing services in 2005, representing the 50,000 piece catalog of Casablanca Media. Rick also developed, promoted and marketed an exclusive collection of 60 Canadian indie artists for worldwide music licensing in all forms of media, collaborating with music supervisors, film and TV producers on three continents for music placement. In 2008, ICEBOX Music added a special events production division to provide audio/visual and event management services to live events.

Most recently, Levine hosted and produced the global podcast Inside The ICEBOX originating on CIWS, 102.9 FM in Stouffville, Ontario from 2012 to 2017, showcasing interviews and music with Canadian emerging artists.

Currently, Rick is providing music business administration services for musicians wanting to use business principles to better manage their careers.

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