Zohrab Minisyan

E-commerce and Online Business Management

Zohrab Minasyan is a multilingual professional with over 10 years of experience in teaching at the college and university levels. Zohrab is fluent in French, English, Russian and Armenian, in addition to holding a master’s degree in management with a specialization in marketing and commercial management from Université Jean Moulin Lyon 3. Zohrab has extensive experience in strategic management and revenue growth, e-commerce and digital marketing. He has published more than 10 research articles on online marketing in scientific journals in France, Georgia and Russia. Currently, he is teaching courses in e-commerce, social media management, and digital marketing at Greystone College and Cumberland College. Additionally, Zohrab serves as the advertising director at Digitis Agency, managing advertising strategies and team performance. He previously worked as an international director and marketing expert at Dynamic Development Group International.