NNC.0E: Music Business Administration - Montreal

Being talented isn’t enough in the entertainment industry.

The music industry is a dynamic environment that is in constant flux, and recent developments in technology have created exciting opportunities for artists and entertainment companies (e.g., record labels, music publishers, production companies, concert promoters, app developers, etc.).

The Music Business Administration program at Trebas Institute Quebec Inc. provides world-class training to anyone wanting to launch a successful career in the music industry. Whether you are an entrepreneur thinking about starting your own business, or an artist wanting to take control of your career, our cutting-edge curriculum is designed to provide you with all of the tools and experience necessary to succeed.


French Language Program with TLG Live available!

Check out our Student Services page under "Support for Academic Success" section for more info.

Student Services


Key facts

Intakes: January, May, and September

Duration: 12-months (540 hours)

Delivery: Full-time – Online

Class Time: Daytime

Language: French and English

Tuition Fees*:

Domestic: $13,700

International: $13,700

ACS (Attestation of College Studies)

*For more information on tuition fees, please refer to Tuition Fees and Intakes page.

Domestic Scholarships and Grants

International Scholarships and Grants

Scholarships and Grants are available for a limited time. *T&Cs apply.

Program Overview

During your first term, you will learn: the structure and inner workings of the music industry (e.g., key players, flow of money, current trends, etc.); how to successfully start and run a business within the music industry; how to produce and promote a concert (e.g., equipment, contracts with artists, venue selection, licenses and permits, etc.); as well as understand the important laws related to intellectual property and contracts within the music industry.

  • Music Industry- 45h
  • Business Startup- 45h
  • Concert Production- 45h
  • Contracts and Copyright Law- 45h

In term 2, you will learn: the music production process in a professional studio with a real band; the foundations of marketing (e.g., market analysis, SWOT, defining a target market, etc.); social media fundamentals; as well as how to effectively plan and manage an artist’s career.

  • Music Production- 45h
  • Marketing- 45h
  • Communication and Social Media- 45h
  • Career Management- 45h

In your final term, you will learn: how to effectively market an artist and related products online (e.g., setting up a website, playlisting, email strategy, etc.); the more traditional—but still widely-used—promotion tactics for artists and music releases (e.g., publicity, guerilla marketing, release parties, etc.); important management, communication, and leadership skills to successfully run a business in the music industry; as well as all of the most important legal and practical aspects of music publishing (e.g., song registration, contracts, licensing, etc.).

  • Digital Marketing- 45h
  • Promotion- 45h
  • Management and Financing of Cultural Enterprises- 45h
  • Music Publishing- 45h

Please note that Trebas Institute Quebec Inc reserves the right to modify the content of this program.

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Skills and Competencies

Throughout your three semesters at Trebas Institute Quebec Inc., you’ll cover the following areas:

  • Planning and managing all of the aspects of an artist’s career
  • Protecting an artist’s rights and ensuring equitable remuneration
  • Planning and executing professional marketing campaigns
  • Drafting and negotiating the music industry’s most important contracts and agreements
  • Producing, coordinating and promoting live concerts and tours
  • Starting a business in the music industry
  • Entrepreneurship
  • Music publishing and administration
  • The fundamentals of music production
  • Effectively navigating the audio industry
  • Understanding and implementing career development activities


Career Outlook

Our graduates pursue successful careers in the following roles:


  • Artist manager
  • Booking agent
  • Concert promoter
  • Copyright administrator (, management, royalties, collectives etc.)
  • Music marketing specialist (social media manager, publicist, radio tracker, etc.)
  • Music protection business entrepreneur (business startups for apps, artist services, etc.)
  • Music publisher
  • Record label owner/employee
  • Self-managed artist
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